Posts Tagged ‘social media’


You’re up against some stiff competition in the escape room industry. There may only be a handful of escape rooms in your city now, but it won’t be long before more imitators set up shop. Your business needs smart selling strategies that will help you rise to the top. These 39 marketing tips for escape room businesses will help you get there.


We get it… email marketing isn’t sexy. But it also happens to be the most profitable marketing method available. Almost every tour & activity operator company…


User generated content are photos, videos, posts, and reviews that the public publishes online. Like it or not, these types of media are changing the face of marketing. But with the right strategy, you can harness UGC to develop your brand.


Tour and activity companies have a lot to offer Instagram’s 400 million users. But before you jump on the bandwagon, take a moment to inspect the tips and stats for businesses.


Instagram is one of the fastest growing social media platforms in the world, and the social network provides a great opportunity to spread your tour’s brand. In recent weeks, Instagram has made it easier than ever to market your product on its social network. Xola University is here to help you learn how to get the most out of the photo and video sharing giant with our extensive guide.


On Xola University, we have published extensively about the importance of TripAdvisor, Facebook, and Google+ for your zip line business. But what do you do when it comes to Twitter? Twitter can be used as an effective tool to spread your brand’s awareness, 140 characters at a time. It turns out that there is very little reliable information regarding the zip line industry available online, so you could stand a lot to gain by helping fill this void. In this article, we will be giving you interesting facts about zip lines around the world that you can take and tailor for your specific tour.

zip lines google +

60% of zip lines aren’t fully leveraging their Google+ profiles. Yet, Google+ is crucial to your social media marketing strategy. Find out how to improve your profile while Google+ is still a relatively new frontier.


If you care about your business’s SEO, then you should care about Google+. Get the best Google+ marketing tips in just 3 minutes with this video.

Tour Operators Post on Facebook

Facebook tells you when your fans are online. Use this information to post more effectively and reach more people with each click. The best time to post is when you say it is.

4 Ways to Make Your Tours More Efficient With Social Media

Facebook can make your tour more efficient. No activity provider likes half-empty tours. When trying to fill last-minute spots, broadcast deals on social media.