Archive - Marketing

With more data than ever before it’s easy to feel overwhelmed or base decisions on the wrong piece of data. At best, the tendency to track everything can cause “analysis paralysis”. At worse, paying attention to the wrong metrics can cost you money and convince you to do things that may be bad for business. Here’s how to avoid analysis paralysis and grow your bookings with Google Analytics.

Abandoned cart recovery emails have been the secret weapon of successful ecommerce companies for years. Everyone from Amazon to small-time entrepreneurs have found success with abandonment emails. Recently, a number of clever marketers in the tour and activity industry have begun to adopt the practice too. An abandoned booking email (also called an “abandoned cart email”) is […]

Apple and Book

Abandoned bookings cost online tour and activity companies hundreds of thousands of dollars each year. These 5 myths are preventing many businesses from recovering lost revenue and increasing online bookings.

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Abandoned bookings cause tour and activity operators to lose approximately 70% of their bookings. Here are 3 ways to recover the lost revenue…

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You’re up against some stiff competition in the escape room industry. There may only be a handful of escape rooms in your city now, but it won’t be long before more imitators set up shop. Your business needs smart selling strategies that will help you rise to the top. These 39 marketing tips for escape room businesses will help you get there.

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Almost every escape room has a Facebook, Twitter, or Instagram account. Far fewer invest in email marketing to drive sales. And the ones that do are cashing in on a great opportunity, and you can too. Here’s how.

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If you want to be the smartest marketer in the room, you need a escape room marketing strategy. Discover the 3 simple steps to developing an escape room marketing strategy and to selling more escape room games.

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Your website is the welcome mat to your business. Sour your first impression with outdated designs and it’ll cost you customers. Get 11 secrets to success in this Q&A with a web design pro!

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Building an email list of people who have never purchased is hard. Luckily, email marketing professionals have been doing it for ages. Here’s how…

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We get it… email marketing isn’t sexy. But it also happens to be the most profitable marketing method available. Almost every tour & activity operator company…

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